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  • Introduction
    • 🥳Welcome to the playbook
    • 📒Project background
    • What is co-operative care?
    • 🛠️How to use the playbook
    • A word from...
      • Equal Care
      • Clapton Care Commons
  • Start and Grow
    • 🚠Overview
    • 🌍Foundation
      • Founders
      • Find the others
      • Feasibility
      • Formation
    • Have a go
    • Find (more) money
    • Share the power
    • 🎋Grow
      • Recruit workers
      • Start teams
    • Sustain
  • Technology
    • Equal Care's Platform
    • Equal Care's technology journey
    • Choosing technologies
      • Social Care Platform Vendors
  • Fundraising
    • Fundraising options
    • Community Share Offers
      • Financial Conduct Authority (FCA)
    • Commons Contribution
    • Restrictions on investment
  • Equal Care's Model
    • Our Purpose
    • How we work
    • Sociocracy
    • Circles
      • Long term decisions
      • Everyday decisions
      • Circle records
      • Consent
      • Proposals
    • Teams
      • Why we use the Teams model
      • Who's in?
      • Team Starting
        • The role of a Team Starter
        • 1. Starting a Team: The First Contact
        • 2. Beginning the Relationship
        • 3. Finding the Right Match
        • 4. Supportive Conversation & Trust Assessment
          • 4a. Example of a Supportive Conversation
          • 4b. Example of a Trust Assessment
        • 5. Profiles and promises
          • 5a. The Getting Support Promise
          • 5b. The Getting Support Profile
          • 5c. Worker and team member profiles
        • 6. Building a team
          • 6a. Finding and welcoming new members
          • 6b. Trialling new team members
        • 7. Getting Organised: Roles and Hats
        • 8. Stepping Back: Team Independence
      • Dealing with conflict and change
        • Conflict support
        • How to leave a team well
    • Hats
      • Team Hats
      • Circle Hats - Process
      • Circle Hats - Operational
        • Care Commons Organiser
        • Peer supervisor
    • Platform
    • Co-production
      • Implementing co-production
      • Context of co-production in social care
      • Governance for co-production
      • Ownership for co-production
    • Care Commons
    • Radical Candour
  • Evaluation framework
    • Introduction
    • Commons-based Care: the Context
    • Scope
      • Three Domains of Care Outcomes: Process, Change, and Maintenance.
      • Three Domains of Outcomes in Equal Care
      • Mapping Equal Care Outputs to Outcomes Domains
      • Social Climate as a Key Evaluative Lens
    • Evaluation Challenges
    • Methods
      • Social Climate Survey
      • Community Mapping
      • Interviews and workshops
      • Group activities
      • Community needs assessment
        • Locality analysis
    • Data Analysis
      • Interviews Outcome Domains
        • Growth Outcomes
        • Well-being, Relationships & Belonging Outcomes
        • Systems Maintenaince & Co-production Outcomes
      • Community Network Map: Analysis & Overview
        • Who’s in the Network?
        • Bridging the Gap Between Formal and Informal Care
        • Mapping Care Wealth
        • What We Learned from the Teams
        • The Role of Teams in the Community Care Network
        • Reflections and Future Directions
      • Reflections from the Ground: Insights from Key Circle Leads
        • Circle Outputs: Experiences & Learnings from the Clapton Circle.
        • Teams Outputs: Experiences & Learnings from the Clapton Circle.
        • Platform Outputs: Experiences & Learnings from the Clapton Circle.
        • Commons Outputs: Experiences & Learnings from the Clapton Circle.
          • Care Commons Organiser Role Description
    • The Toolbox
      • Theory of Change
        • What is a Theory of Change?
          • Using a Theory of Change
        • Co-producing our Theory of Change
        • Observations about ToC Outcomes
        • How to use our interactive ToC
          • Orientation to ToC Tool: The Kumu Platform
            • Using the focus function in Kumu
            • Using Basic Control Functions
            • Toggling Between views
          • 1. Outputs Dimensions and Outcome Domains
          • 2. Coop Output Dimensions - a deeper dive.
          • 3. Coop Outcomes Domains. A deeper dive.
        • Using ToC tool to understand our model of care: Key Outputs.
        • Using ToC tool to understand our model of care: Key Outcomes
        • Using ToC tool to see how we measure outcomes
        • Using ToC tool to understand the impact of specific features of the coop
          • Circle ToC
          • Platform ToC
          • Teams ToC
          • Commons ToC
        • Using this tool for Strategy and Planning
      • Equal Care Coop's Social Climate Survey
        • About Equal Care's Social Climate
          • Why Measure Social Climate?
        • Interpreting Growth Measures
          • Low Score Interpretation
          • Medium Score Interpretation
          • High Score Interpretation
        • Interpreting Systems Maintenance and Co-production Measures
          • Low Score Interpretation
          • Medium Score Interpretation
          • High Score Interpretation
        • Interpreting Well-being, Relationships & Belonging Measures
          • Low Score Interpretation
          • Medium Score Interpretation
          • High Score Interpretation
        • Using the Social Climate Survey: Resources and Challenges.
        • List of Survey Items for all Stake Holders
      • Community Care Mapping Tool
      • Interview Templates
      • Atlas Care Maps
      • Co-Production Capacity Assessment Tool
        • 10 capacities for co-production
        • Using the tool
  • Service Specification
    • Care as a common pool resource
    • Service Spec
    • Service Map
  • Cost Model
    • Introduction
    • Resources
    • Fair wages
    • Cost Models in Social Care
  • Resources
    • Co-op operations
      • Communications
        • Roles
        • Tone of Voice
        • Digital Inclusion
        • Social Media
      • Learning
        • What you need to know
        • Peer to peer learning
    • Documentation
    • Care and Support Rates
    • Co-op rules & bylaws
    • Care Mapping with Atlas of Care
      • Care Mapping for Relationship-Centred Care
      • Care Mapping for new Teams
      • Care Mapping for Evaluation
    • Glossary
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© Equal Care Co-op Ltd 2025

On this page
  • Purpose
  • What's covered
  • About
  • Share and Share Alike
  • Get in touch

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  1. Introduction

Welcome to the playbook

Purpose

This playbook is a roadmap - developed to support local authorities, health services, grassroots groups and individuals who want to bring about a step change in social care.

Although it is available for anyone to read, it is primarily aimed at three groups of people and in the following order:

  1. Directors, commissioners or policymakers for social care services wanting to commission differently and achieve transformative impact for the same cost.

  2. Community groups and collectives wishing to start their own co-operatives in care (find an additional resource here created by Colne Valley Co-op and focussed solely on this audience).

  3. Homecare and residential organisations wanting to shift to a relationship-centred, co-operative model of support (and ownership).

We are sharing the model we have developed in order to expand its use, keep innovating and ultimately contribute to a big, positive shift in people's experience of social care: for people getting support, families and workers alike.

📢 Calling all commissioners and directors of social care services:

Although it will take investment and resources to start this work in your area, it is important to understand that this does not have to cost any more than 'business as usual' caregiving. It is a common misconception that to work in this way is more costly in the long run, but Equal Care is operating quite happily in Calderdale, West Yorkshire, at the same rates as everyone else.

More money is obviously always nice and there's always more that you can do, but to all commissioners and directors exploring this playbook, this support model is cost neutral after the initial investment takes place and before the improvement in outcomes is considered (at which point it starts to save resources).

What's covered

This playbook sets out the unique co-operative model of support developed by Equal Care Co-op since 2018 in Yorkshire and in London via a 2024 pilot exploring the creation of a Care Commons.

  • Commissioning support: An evaluation framework, sample service specification and cost model to assist in commissioning new service models like this one, together with a discussion on what constitutes 'fertile ground' for co-operative initiatives in your borough.

  • Technology: This model doesn't play well with existing tech solutions, most of which are driven by management hierarchy and designed with that in mind. Here, you can learn about Equal Care's platform, which is developed to match the ethics, governance and day-to-day ways of working this model needs.

  • Tools and resources: Templates, checklists, and other tools to help you start, manage, and grow or to help you help others.

  • Process: Learn about the most effective strategies and methods to begin and sustain a successful social care co-operative, using the caregiving model developed by Equal Care.

About

This playbook was created by Equal Care Co-op, an innovative social care platform co-operative founded to put power back in the hands of the people who matter most: those who give and receive care and support.

The work was funded by a grant provided by LOTI, the London Office of Technology and Innovation. Equal Care worked in close collaboration with Hackney and Southwark Councils to explore new approaches to meeting the increasing social care needs of the UK.

"LOTI funded this project as part of its Innovation Fund, which sought to test radical new service delivery models for care. This project was particularly interesting because it involved a completely different organisational structure through a co-operative model. This strength based, “Care Commons” approach combines the strengths of formal care provision with the power of community networks, unlocking a more relational and personalised service that meets the needs of people needing care. It is also better for those delivering care, focusing on their strengths and granting them the autonomy to provide high-quality, flexible support."

Genta Hajri, Digital Innovation Delivery Lead, LOTI

Find out more about the project here.

Share and Share Alike

This playbook is licensed under the CC BY-SA terms. This means that you are free to remix and adapt the content of this playbook and to use it for commercial purposes. However, uses must attribute the creator and must not impose more restrictive licensing arrangements than this one.

You can use the following citation:

CC BY-SA 4.0 Equal Care Co-op Playbook: play.equal.care

Get in touch

We want to actively support and incubate new circles. If you want to collaborate with us on a project in your area you can contact us at [email protected].

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